Generico—best practice corporate reporting
Report Leadership is a multi-stakeholder group, comprising PwC, CIMA and design agency Radley Yeldar. “Generico” is a fictional company created by Report Leadership to demonstrate their research findings and inspire best practice in shareholder communications.
Best practice reporting—and web design
The Generico annual report website also showcases best practice web design—created using web standards and progressive enhancement, it is fully accessible and device-independent while offering advanced features for users with modern browsers.
Interactive features
It has a dynamic layout, switching from fixed-width to flexible layout if the browser window is wide enough, which allows extra space for a third column that displays Ajax “extracts”, search results, and user-contributed notes (which can be printed). Other features include clear navigation, video, interactive charts and Ajax-enhanced financial statements.
Our involvement
Jonathan Kahn was technical lead on the project, while working at Radley Yeldar.
Check out the site at http://generico.co.uk.