Penny Walker: facilitating change for sustainability

We’ve just launched a redesigned website for Penny Walker, a consultant who facilitates change for sustainability.

As part of the redesign process, we developed a new content strategy for Penny, building on her existing publishing activity in print. The new website lays out Penny’s core approach in detail (“Making change”), while a new blog combines regular essays with more free-form blog posts.

The redesign included a new identity by David Caines, and original photography and illustration.

Credits

The team collaborating with Penny on the redesign were:

Design and illustration: David Caines
Photography: Kalpesh Lathigra
User research, content strategy, and editing: Matthew Grenier
Web strategy, web development: Jonathan Kahn

Update

Read the full write-up: A manifesto for making change.

Tags: collaboration, content strategy, managing change, Penny Walker, redesign, sustainability

This entry was posted by Jonathan Kahn on Wednesday, November 11th, 2009 at 9:00 am and is filed under Work. You can follow any responses using the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Comments (2)

Penny Walker Says:

And although comment activity on the blog is low at the moment, I’ve had some really nice emails from people (some of whom I don’t even know) appreciating the clarity, the ‘take’ on things, and saying that it resonates with them, their work and their personal journey to find fulfilling work.

So I’m more pleased than ever with the rigour which the team brought to the content strategy, how they helped me find my voice, and the way the design supports the intention of being open, approachable and fresh.
November 19th, 2009 at 1:05 pm
Jonathan Kahn Says:

Thanks Penny, delighted to hear it!
November 20th, 2009 at 11:33 am